Crown Consultancy’s performance exceeded my expectations.
After studying with Jasper, my team and my new arguments and information were discussed in the subsequent conversations.
“I first heard and saw Jasper & Maarten from Crown Consultancy at an eGym information day. I was impressed with their perspective and approach to acquiring more customers and faster. Then I made an appointment with Jasper and he first went to have a look. The strengths and weaknesses lie in the studio. After a common goal, I agreed to work together for two years. Since Jasper has supported us, my employees work with a uniform concept and speak the same language with the customers and will overcome the last hurdles!” www.storiafit.de www.storiefit.de
In the right place at the right time. Sometimes business relationships arise that would probably never have been established and so the first contact with the Dutch company Crown Consultancy came about through Technogym. The sports from Wiesbaden had adopted the fully automatic training circuit “Biocircuit” from Technogym. To achieve this, sales processes needed to be optimized and this is where Crown Consultancy came in. The new addition to the “Biocircuit” should be a success story for the sport. Initially, no one thought that this would turn out very differently. Almost immediately after the new acquisition of Biocircuit was sealed at the end of 2019, the pandemic followed, which continues to affect the company to this day and caused a rethink of all work processes. But burying our heads in the sand was out of the question for us and so the team used the time during the lockdown to get fit in the sales processes in line with the start of sales of the Biocircuit. Unfortunately, the end of the lockdown has been pushed further and further back. Every employee was enthusiastic about the new product “Biocircuit”, but the team’s enjoyment of role-playing and training was very limited. Crown Consultancy’s sales manager, Jasper Frederiks, not only had the task of transferring knowledge, but also of motivating and inspiring the employees. After initial difficulties, the collaboration with Jasper was reliable, on an equal footing and very successful. If, after almost 1.5 years of working together, the employees confirm during the meetings that the sales training gives them confidence, something must have been done right. Despite numerous lockdowns and restrictions due to the COVID-19 pandemic, the Biocircuit has been able to position itself well. From June 2021 to July 2022, just over a year, the sports up team managed to convince a total of 218 members of this product. In the right place at the right time Sometimes he develops business relationships that would probably never be dead and so the first contact with the Dutch company Crown Consultancy via Technogym came to a dead end. The sport from Wiesbaden had the fully automatic training circuit “Biocircuit” from Technogym. This is where the processing needs to be optimized and here you can find Crown Consultancy nearby. For the sport, the new addition to the “Biocircuit” may have been successful. No one thought that the heel would fall differently. Almost immediately after 2019, the new acquisition of Biocircuit was sealed, followed by the pandemic, which continues to affect the company to this day and for a rethink of all work processes. There is something to be said about the equipment and the team has taken advantage of the lockdown and the fit that has been used in the processing process in line with the start of the processing of the Biocircuit. Unfortunately, one of the lockdown horses comes from behind. Every Employee was enthusiastic about the new product “Biocircuit”, she was able to play along with the team in role spells and training, which she noticed. The sales manager of Crown Consultancy, Jasper Frederiks, had never had anything to do with the knowledge of the drag, but also with the employees who motivated and inspired. The biggest problems were the seed effect with Jasper reliable, on a similar basis very successful. Since, after almost 1.5 years of seed work, the employees confirm during the meeting that the sales training gives them self-confidence, it must be well done. Thanks to the lockdowns and restrictions due to the COVID-19 pandemic, the Biocircuit can be well positioned. From June 2021 to July 2022, the sports team has a total of 218 LEDs in this product in one year.
“Crown Consultancy has guided us extensively on our way to setting up a new company. Based on our personal wishes, we were able to develop and implement a consistent concept together, in which we have been excellently guided to this day to be prepared in every possible way. future challenges.” www.tm-fitnessclub.de
“The impulses from CC have helped us enormously to set up new processes. The work was summed up excellently.”
“Crown Consultancy has been a great help to us. We had to carry out an upselling process with Biocircuit with the whole team. This used to be done by a sales team, but now all trainers do it.”
“Since July 1, 2019, we have introduced the BIOCIRCUIT within Bewegingscentrum Drachten. Prior to this introduction, we started a collaboration with Maarten de Croon of Crown Consultancy. Maarten has helped us from the very beginning to make the BIOCIRCUIT successful. As a team, we have followed several training courses in how to introduce the customer to the BIOCIRCUIT in the right way, in which the customer approach was central. Thanks to Maarten’s guidance and the commitment of our team, this has led to very positive experiences. After ten weeks, more than 500 people are now training on this unique training concept from Technogym. We would like to thank Maarten for this pleasant way of working together.” www.bewegingscentrumdrachten.nl
“Structure is the key to success in any business. Crown Consultancy gives us that structure.”
“We rate the concepts and content of Crown Consultancy with a 1!”
“We haven’t received our biocircuit yet, but we are so motivated and prepared by this training that we are confident of success. Let’s go, we’re looking forward to it.” www.wellnessclub-dresden.de
“The impulses from CC have helped us enormously to set up new processes. The work was excellently put together.”
“Crown Consultancy is the external factor that ensures that the process is set up properly internally.”
“The team stays focused on the process through the monthly meetings and thus offers guidance and structure.”
“Crown Consultancy provides the foundation (with structure and guidelines) that every club needs”
“You are needed, you provide guidance and guidance and that gives quality. That’s why we all say the same thing to our members and in doing so you create a unity.”
“The experts at Crown provide a very pleasant approach and fine structure within my club”
Through Crown Consultancy, our team has learned to work with a fixed structure and they work uniformly.
In addition, we have significantly increased the return on the leads.
“Crown provides structure within my club and fully trains my employees in the field of sales”
“With the arrival of Crown Consultancy, our team is more aware of their own influence on selling memberships. This also changes the attitude towards the sales policy. In our team, this is now better embraced and people no longer dread it, but see it as a challenge.”
“Crown Consultancy is an indispensable link for our company and important for the team in terms of follow-up and results. The approach increases turnover and the frequent training courses contribute greatly to team building for our employees.”
“Crown Consultancy is the ideal partner in training (new) employees and designing and rolling out successful actions. Crown’s strength lies in the thorough training of (new) employees. They train them in a very fun way with a good mix of humor and experience. Their structured approach provides guidance in unexpected situations and ensures a uniform and goal-oriented approach to leads. And because people know what the colleague has done and agreed, a lead quickly becomes a satisfied member. In addition, it is great fun to see how a real team is created during the training. The result: the team was quickly and successfully trained to become a full-fledged sports advisor, which resulted in more than 100 new (and satisfied) members within a month with a good quality of turnover. In addition, through its on-site training, Crown has a broad overview of new developments in the market. Combined with her experience in the fitness industry and her result-oriented internal training, she is the ideal sparring partner in the successful design and roll-out of actions and programs.
In short, we are happy with Crown Consultancy!”
Team Bodysolutions
“If you stick to the proven scripts, you know what the customer wants and you can more easily sell a structural solution. Crown helps us learn scripts and tools, which has significantly increased our enrollment and revenue.”
“The Crown trainer is a valuable addition for us to get our processes in order in a fun and professional way.”
“Bij Happy Bodies staat service voorop. Wij vinden het erg belangrijk dat al onze medewerkers optimaal opgeleid zijn op het gebied van klantenservice. Zowel bestaande als nieuwe klanten ontmoeten bij de entree. Daarom werken wij graag samen met Crown Consultancy, een bedrijf dat gespecialiseerd is in het echte leven Service in het DNA van de medewerkers brengen De interactieve training met het hele team en de efficiënte aansturing door onze clubmanagers zorgen ervoor dat iedereen altijd weet wat hem te doen staat. Wij raden Crown Consultancy aan elke sportschool die dat wil om haar klanten beter te helpen natuurlijk onze concurrenten!"
“Thanks to Crown, the team has become much more aware of sales. The sales process is now seen much more as something that is part of it and that is supported by the entire team. The team has learned to take responsibility for itself. In particular, we are now seeing an increase in the number of long-term subscriptions, which is benefiting the sales result. Crown offers support, peace of mind and structure in relation to the sales process.”
“Through our professional approach, Crown has implemented a clear and verifiable way of working. One and the same way of working ensures peace and order and is the common thread to success for our team. Our revenue increased through the sale of structured programs. The support and accessibility are also a welcome addition” www.boukesport.nl
“Crown Consultancy staat voor het optimaal inzetten van verkoopstrategieën en tools. Bewustzijn van de relevantie van kwaliteit, bijvoorbeeld de eerste gesprekken met de klant, heeft het team gemotiveerd om inspirerend en doelgericht te communiceren. Het consequent toepassen van dit klant- en doel -georiënteerde methodologie is het Het aantal van onze leden is aanzienlijk toegenomen."
“Thanks to Crown Consultancy, a clear, feasible and, above all, goal-oriented sales process! By making the process clear from start to finish, we can now not only manage the team well, but also show what is really important. Result: more registrations, better customer retention rates and a stronger, more productive and collaborative team.”
“With Crown Consultancy, we have brought more structure to our sales process. We are very satisfied with our cooperation and recommend it to every fitness company (except our competitors)!“www.ahcdenhaag.nl
“I would definitely recommend Crown Consultancy to others. We learned a lot in the time we worked together and received a lot of instruction on how to have a successful conversation/sale 😉
The personal contact with Arthur Hogeveen wakes us up every week and ensures that we see clearly what we want and need to achieve. The meetings are powerful, short and clear, making the facts clear to the staff. A real insider tip to make your club even stronger!!“www.defitclub.nl
“Crown is the compass for our clubs on course to sell!”www.fitnessoirschot-hapert.nl
“The way in which Crown Consultancy employees monitor the day-to-day processes has opened our eyes. Crown has put a lot of effort and dedication into training our employees to become true professionals, which has resulted in monthly growth and achievement of objectives. Crown Consultancy is “the reinsurer” when it comes to sales, customer retention and HR support.”www.lopikfit.nl
“Since December 2014 we have been able to get to know Arthur Hogeveen and we work with the “Holy Handbook” of Crown Consultancy. In the beginning, we had to get used to it and we thought, ‘It’s going well? Why do we need to change everything?
Well… Since we started working with the Crown Consultancy handbook, we as employees have become real sales tigers. Thanks to our walk-ins, leads and referrals, our membership has been increasing for 2.5 years. It gives our whole team a kick when we reach our monthly goals again. Besides the fact that the club is doing well, partly thanks to Crown Consultancy, it is always very nice when Arthur comes by. Just a chat and then back to the welcome cards, what looks good and what could be better? … And that’s how we stay awake and become a better version of ourselves every time.”
“Crown Consultancy’s sales routing works very well. Immediately applied the new procedure and immediately saw that it works in routing, customer service and turnover”
“Arthur Hogeveen of Crown Consultancy has given me and our club insight and tools that we hadn’t thought about before. The sales process did not run smoothly and now it is a well-oiled machine. Not only are (new) customers more satisfied, but the staff is also more successful because they experience more success.
“Crown Consultancy is able to enthuse and train our team on essential sales and retention points!”
“Crown Consultancy is a reliable partner for us in the field of expertise in sales and retention. They act quickly, business-like, and goal-oriented. In addition, they are stable in their advice to get our company up to standard.”
“Crown Consultancy increases turnover!”
“Jasper Frederiks of Crown Consultancy has given Vision21 a boost in terms of sales and member retention. An internal training course with the entire team provided the basis for getting started with this yourself. In this way, we were able to create our own story within Vision 21 in practice based on Jasper’s theory. Strict but fair, adjustments were always made where necessary in order to achieve the most optimal results. The greatest added value of Crown Consultancy is that their expertise was linked to our vision and we were always able to maintain our own identity but still take a step forward . If you also want to grow and further develop your Sportsclub, I can only recommend a collaboration with Crown Consultancy. “
“In December 2008, I was working at a health club that was on the verge of collapse. Fortunately, the club was taken over by Fitline Healthclubs and we were introduced to Crown Consultancy. Until then, the club was not actively selling, so we were behind the counter waiting for a potential customer to come in as a new member. Who then often ran out with a price list. Thanks to Crown Consultancy’s customer-oriented approach, we have been able to triple our membership in 1.5 years. By coaching your team well and providing them with the right tools, you have the opportunity to support and retain your customers in the best possible way.” www.fitlinehealthclubs.nl
“Crown Consultancy provides direct, tailor-made advice. This has led to a greater awareness within our team about the different processes and their importance. Thanks to Crown, we have become even more focused on our sales structure, we have learned to coach better and we have become even more active as an AeroFitt team.“http://www.aerofitt.nl
For Living Well in Gouda it was ‘make or break’ in 2008, but through the collaboration with Crown Consultancy we have grown and are now so big.
“A 150% increase in turnover due to the opening of a new club and thanks to the support of Crown Consultancy. Expect growth of up to 200%.” www.onlinefitness.be
“Why does the customer choose Kees Sports Centre? They will help you choose the right course in a very professional way! Crown Consultancy’s sports consultancy project ensures that you as a studio can distinguish yourself from the competition and is essential for a self-respecting sports centre.” www.sportcentrumkees.nl
“If you want to improve the results of your fitness club, I can highly recommend Crown Consultancy. You are the best in this field! Thanks to Crown Consultancy’s customer-oriented and goal-oriented approach, we have doubled our membership over the past 4 years.” www.fitlinehealthclubs.nl
“Jasper Frederiks of Crown Consultancy is a true professional and an asset to our company. He masters his subject like no other and is far-sighted. Sales is his passion and in an inspiring way he stimulates the team to reach a higher level. Highly recommended!”
“We consider Crown Consultancy to be a very good investment in our business. Arthur Hogeveen ensures that we use your system in the right way and that our attention does not slacken. Last year, despite increasing competition, we achieved a growth of 60%.”
“Crown Consultancy has a sales methodology that can be integrated directly into your business process, creating unprecedented growth in results and becoming an integral part of your sales and customer retention activities. ”
“Crown’s Sports Advisor module has led to a 400% increase in our revenue. As an organization, we are not the only ones who benefit from the direct, result-oriented way of working. We can finally focus on our customers and guide them towards sustainable solutions.” www.10ten.nl
“Since we started Crown Consultancy in May 2015, we have brought much more structure to our company, which makes the work a lot more pleasant. After we started with your rules, we applied them to other business areas as well. And Arthur is always ready to take a critical look at changes and help us with them. And our membership has increased!” www.allinnfitness.nl
“Jasper Frederiks of Crown Consultancy takes our club to the next level so that we can help clients with a guaranteed result.”www.gymplusschotte.be
“Crown Consultancy ensures that you, as a club, do what needs to be done every day to help customers in the best possible way. For us, this means an increase in sales every month despite all the resistance with a lot of competition from low-cost providers.” www.fitinvarsseveld.nl
“Crown Consultancy drives a 100% increase in revenue through sales strategies and tools they offer to the team. Your concept is fully thought out and very effective.” www.allinnfitness.nl
“Crown Consultancy makes a big difference for us. Our contact with potential clients has become significantly more professional and proactive, which has significantly improved the results and competitiveness of our studio.” www.sportcentrumimpuls.nl
“Crown Consultancy gives the team a lot of experience, offers a clear structure for communicating with new clients and you can immediately see the result: more new members!” www.vitaalsport.nl
We could never have considered the ideas that Crown Consultancy brings to the table.
We have a new structure and work in a different way than our competitors, we just see that it works!
Absolutely recommended for other fitness clubs.
“Crown’s approach has created a lot of awareness and focus on the sales process within our team. The handbook of professional sports consultants, which they have developed for interested potential customers with a fixed question and presentation technique, provides a clear structure and support for our team and has significantly improved the number of contracts concluded. Definitely recommended for fitness clubs that want to professionalize their sales!” www.palestradokkum.nl
“Women Sports Only was looking for the right people to train entrepreneurs and trainers to present our companies in the right way. The customer level to raise high and, above all, to retain. We succeeded! We can’t imagine the sales procedure away in the sales conversation with the customer. It has become so familiar to us that we have decided to include Crown Consultancy in our formula as a permanent partner.”
„Arthur Hogeveen von Crown Consultancy ist geschickt darin, den Prozess zu kommunizieren: So sind wir erfolgreich und erzielen Ergebnisse. Das Rollenspiel ist sehr gut, allerdings sind wir nicht so gut wie Arthur (er könnte sogar einen Karton fauler Eier verkaufen). Ich bin sehr zufrieden mit Ihren Bemühungen.“
“In 2010 (+/- 800 members) we turned things around at Fitality Deurne by installing the Milon Circle, introducing a long-term subscription structure and sales training for our staff. After 1.5 years, the numbers stagnated (+/- 1000 members) due to a lack of follow-up and structure. At the beginning of 2012 we started working with Crown Consultancy to get more structure, external long-term coaching for our sales team and focus for our management. 1200 members) later, after a year, we expanded our cooperation. We have also set up an internal call center to get in touch with our old customers and potential customers with the aim of expanding further through customer loyalty conversations. With a structured approach, you can differentiate yourself from your competition sales process This vision can be implemented profitably. If you want to improve/optimize your sales process, we recommend Crown Consultancy.”
“The collaboration with Crown Consultancy started in 2008, at the time in our first fitness studio in Gouda on the Industriestraat. The strategy and processes developed by Crown Consultancy to ensure that its employees provide the best possible service to the customer every day formed the basis for our growth to now have 7 gyms in 2014. We can wholeheartedly recommend Crown Consultancy to any entrepreneur who wants to turn their gym into a professional and customer-oriented business.” www.livingwellgouda.nl & www.livingwellmilonclub.nl
“I participated in the program “Crown Consultancy” of Maarten de Croon. At the time, I was still an employee of a large fitness club in the Utrecht region and since 2013 I have my own gym, Crossfit Gym (Crossfit Seyst – Small Group and Personal Training). Get in touch here. I apply the same principles when it comes to customer loyalty!” www.crossfitseyst.nl
“Maarten de Croon of Crown Consultancy is a passionate perfectionist and works out his processes down to the smallest detail. The result: growth and satisfied customers! We have been working together since 2006 and have grown from a fitness club to a chain of 5 Clubs. www.fitlinehealthclubs.nl
“Crown Consultancy makes sure that the doors of your fitness club are wide open! You achieve this by opening the eyes of both management and employees to the necessary professional and customer-friendly communication – both passive and (pro)active – for a better result and survival of your club. This approach to (potential) clients is an absolute must for any self-respecting gym these days and Crown Consultancy is the external advisor to help you with that, not just one day, but every day.” www.polderpoort.nl
“Maarten de Croon of Crown Consultancy has a clear strategy regarding the sales and customer retention processes needed to make a company successful. He can implement the processes clearly and keep his finger on the pulse. Maarten has people skills and knows better than anyone whether someone is a good fit for the company to deploy sales and customer loyalty processes.” www.sportingclubdeuitweg.nl
“Maarten de Croon of Crown Consultancy knows better than anyone how to implement and manage a profitable sales strategy in fitness centers!” www.hiddenprofits.nl
“Crown Consultancy provides the drive for both passive and active sales. Results guaranteed if you do what you have to do: Take good care of your sales process every day and the result will come naturally! The concept and service of Crown Consultancy is an absolute plus for any fitness studio!” www.sportcentrumvlaardingen.nl
“It’s helped us a lot, we’ve gone from no system to a good system. We now have a good structure because there wasn’t one before. Crown Consultancy is very valuable to us. All the other providers on the market that I’ve seen aren’t able to provide the best result, Crown Consultancy can obviously do it on the basics, make sure they function better as a team and help us increase revenue!” www.shefits.eu
“I am very pleased that we have decided to work with Crown Consultancy. The professionalism, expertise and motivation of our advisor Arthur Hogeveen has initiated a transition from a passive organization to an active organization in the field of customer acquisition and sales! It is now clear to our entire team what is expected of whom and how each customer must be optimally served. As a result, we have much more influence on growth and turnover.” www.lifecity.nl
“Crown Consultancy has been working for Coronel Sports in Huizen since 2007. They set up the entire sales process for Coronel Sports. We had nothing in this area. Crown Consultancy took care of the entire process, all the necessary documents, the offer for subscribers up to and including the training and support of our employees. Within a short time we have grown from 200 members to a club with more than 2000 members. The structures and processes that Crown Consultancy offers are crisp and clear. By following this structure, your sales will definitely increase!” www.coronelsports.nl
“A strong partner in our daily lives (e.g. Basic Fit) with the Milon Circle combined with the effective sales process of Crown Consultancy, our legal requirements and our club membership have improved considerably!“www.quality-fitness.be
“We also ran into economic problems due to the increasing competition, but thanks to the collaboration with Crown Consultancy, our results are now much better. Crown Consultancy helps you with a clear strategy to implement an efficient subscription structure and sales process to serve (potential) customers as efficiently as possible every day. With only one goal: to become a customer and remain a customer. Working with an external partner ensures attention as an entrepreneur and as a team. Absolutely recommended for every gym!” www.fcfeelgood.nl
“Crown Consultancy has promised you. We will be able to achieve optimal results and penalties. Implementation and further improvement ensure that the focus remains stable and complete. Definitely a great support for your fitness club!” www.fitality.be
“Als ondernemer in Oosterhout heb ik in 2007 veel problemen gehad door het teruglopend ledenaantal, tot wel 15%. Destijds besloot ik Crown Consultancy in te schakelen, die ons hele team bewust maakte van de mogelijkheden om nieuwe klanten te bereiken en oude klanten tevreden te stellen. Onder het motto “Forceer vreemde ogen”. Het was niet altijd gemakkelijk en de medewerkers moesten wennen aan de nieuwe werkwijze. Bovendien ging dit gepaard met aanzienlijke extra kosten. Maar ik moest iets doen om de negatieve trend te stoppen. Uiteindelijk zit ik nu weer op mijn ‘oude niveau’ en maken we nu zelfs winst.”
“Maarten de Croon of Crown Consultancy is a 14k fitness and sales professional. With both the business operations and the years of experience in the fitness industry in sales and knowledge, we always have a mirror for our customers, our managers are not so lucky. Listening to his advice always made a lot of money. This makes it possible to achieve 10% growth within 3 years and be heard in a first-class environment in the Netherlands. A single trauma examination…’ www.nautilushealthclub.nl
“Durch die Zusammenarbeit mit Crown Consultancy hat sich unsere Art des Arbeitens total verändert. Wir wissen nun viel besser wie wir mit potentiellen Kunden umgehen müssen um diese ‘einfach’ ein zu schreiben. Hierdurch haben wir – neben mehr Resultaten und Wettbewerbsfähigkeit – auch mehr Mut und Schneid bekommen um selber noch mehr aus dem Markt zu holen. Die kontunierliche Unterstützung die Crown Consultancy uns bietet ist manchmal konfrontierend aber auch die treibende Kraft und Motivator für den Unternehmer, aber auch sein Team. Sicher empfehlenswert für jedes Fitnessstudio das mehr aus dem Markt und sich selbt holen will!”
“The history and concept of Crown Consultancy are very exciting in themselves! Absolutely perfect for your fitness club” www.blackandwhite.nu
“Your sales process is the aorta of your business. Crown Consultancy helps you to implement a highly efficient structure and discipline and also ensures that every employee is continuously trained and stays fit to be able to help every customer, every day, in the best possible way. This is something that you, as an owner, never have the time for. And that’s what makes this external partner – with his in-depth specialist knowledge of all aspects of a fitness club – the big difference for me! Absolutely recommended for any fitness club!”
“Crown Consultancy puts the right person in the right place, offers stimulating, result-oriented training and ensures that you are 100% motivated to get the maximum result out of yourself and your team every month!”
“Thanks to Crown Consultancy, our employees are much more motivated and our turnover is clearly increasing. The subscription structure has also been significantly improved. We only sell for 12 or 19 months. We are very satisfied with the service!”
“The sales process that Crown Consultancy has set up at IZI Fitness in Huizen has significantly improved our sales results. About 40% of our new customers now come through active acquisition (referral sales) and about 25% of our new customers opt for a more expensive program, including support. Crown Consultancy’s critical eye on your sales process and results will keep you and your team on your toes and help you adopt new methods and tools to better serve even more customers.”
“Crown Consultancy provides more structure in your company and makes your club stronger. As a result, your membership numbers increase and revenue increases. Definitely recommended for other fitness clubs.”
“Crown has implemented a clear and demonstrable way of working professionally at our company. One and the same way of working gives peace of mind and regularity and is the common thread of success for our team. As a result of the sale of structural programmes, our operating turnover has increased. The thinking along and accessibility of Crown are also a very welcome addition.”
Crown Consultancy war meine beste strategische Wahl, seit ich mit Body Sports angefangen habe!
“At Happy Bodies, service is key. We think it is very important that all our employees are optimally trained in how to help customers better. Both existing and new customers at the front door. That’s why we like to work with Crown Consultancy, which as an agency specialises in getting real service into the DNA of its employees. The interactive training sessions with the entire team and effective management of our club managers ensure that everyone knows what to do at all times. We recommend Crown Consultancy to any gym that wants to help its customers better. Except for the competitors, of course!”
“Thanks to Crown Consultancy, a clear, executable and, above all, goal-oriented sales process! Because the process is made transparent from start to finish, we can not only manage the team well, but also show them what is important. Result: more registrations, better retention rates and a stronger, more productive and collaborative team.”
“Crown Consultancy stands for making optimal use of sales skills and tools. Awareness of the importance for the quality of, among other things, the initial meeting with the customer has prompted the team to communicate enthusiastically and result-oriented. By consistently applying the customer-oriented and goal-oriented approach, the number of members has increased considerably.”
“Thanks to Crown, there has been a lot more awareness within the team in terms of sales. Also, sales is now seen much more as something that belongs and that has to be supported by the entire team. The team has learned to take responsibility for this. In particular, we see an increase in the number of long-term subscriptions, which benefits the result. Crown offers guidance, peace of mind and structure with regard to the sales process.”
“I would definitely recommend Crown Consultancy to others. We have learned a lot in the period that we work together and have many tools to make a conversation go to success / sell 😉
The personal contact with Arthur Hogeveen makes us alert every week and ensures that there is clarity in what we want and need to achieve. The meetings are powerful, short and clear, reminding the staff of the facts. Highly recommended to make your club even stronger!!”
“Through Crown Consultancy, we have created more structure in our sales process. We are very satisfied with the partnership and recommend it for any fitness business (except our competitors)!”
“The way in which the employees of Crown Consultancy look at daily processes is a real eye-opener. With great dedication and commitment, Crown has trained our staff to become true professionals, resulting in monthly growth and goals that are achieved. Crown Consultancy is “the” big stick when it comes to sales, retention and support in human resources.”
“Crown is the compass for our clubs with the course on earning!”
“From December 2014 we were introduced to Arthur Hogeveen and we work according to “the holy handbook” of Crown Consultancy. In the beginning it took a lot of getting used to and we thought: “It’s going well, isn’t it? Why do we suddenly have to do everything differently?
Well… Since we started working with the Crown Consultancy handbook, we have grown as staff into true sales tigers. Thanks to our walk-ins, leads and referrals, we have been increasing our membership for 2.5 years. It gives a kick to our entire team when we have achieved the monthly goaltogether again.
Besides the fact that the club is doing well, partly thanks to Crown Consultancy, it is always very nice that Arthur comes by. A quick chat and then back to the welcome cards: what is going well and what could be better?….. And that’s how we stay alert and become a better version of ourselves every time.”
“Crown Consultancy gives directly Tailor-made advice. Within our team, this has led to more awareness of the various processes and their importance. Thanks to Crown, we have started to look at our sales structure even more specifically, learn to coach better and we have become even more active as an AeroFitt Team.”
“Jasper Frederiks of Crown Consultancy is a true professional and an asset to our company. He knows his profession like no other and is broad-minded. Sales fits him like a glove and in an inspiring way he encourages the team to go to the next level. Highly recommended!”
“Since we started Crown Consultancy in May 2015, we have brought much more structure to our company, which makes working much more pleasant. Because we started working with their protocols, we have extended this to several branches of the company. And Arthur is always willing to take a critical look at changes and help us with that. And the membership has gone up!”
“Jasper Frederiks of Crown Consultancy brings our club to a high level so that we can help the customer to guaranteed results.”
“Crown’s sports advisor program has increased our sales by 400%. It’s not just us as an organization who benefit from this direct, result-oriented approach. We can finally focus on our customers and guide them to a permanent solution.”
“Crown Consultancy has a sales structure that can be incorporated directly into your business process, which results in unprecedented growth in results and really becomes a permanent part of your sales and retention activities.”
“Turnover increased by 150% due to the opening of a new club and thanks to the guidance of Crown Consultancy. Expect to grow to 200%.”
“Women Sports Only was looking for the right people to train entrepreneurs and trainers to present our companies in the right way, increase the level of our customer base and, above all, retain them. That was successful! We can no longer imagine sales methods without the sales method. We have mastered this so much that we have decided to include Crown Consultancy as a permanent partner in our formula.” www.womensportsonly.nlwww.wav-eforladies.nl
“Crown’s approach has brought a lot of awareness and focus to the sales process within our team. The professional sports advisor handbook that they have developed with fixed questioning and presentation techniques for prospects, provides a clear structure and guidance for our team and has significantly improved our closing rate. An absolute must for fitness clubs that want to professionalize their sales!”
“Crown Consultancy provides a lot of experience for the team, offers a clear structure on how to communicate with new customers and you see immediate results: more new members!”
“I would like to recommend Crown Consultancy to my colleagues because I believe that their vision and way of working is a real added value to the performance of my centre. Shaping employees into expert sports advisors and forming the management in sales-oriented management, monitoring the performance of the employees has really lifted our center to a higher level, not only in turnover, but also in professionalism. Crown is the best strategic choice since the start of Body Sports!”
“Crown Consultancy ensures a 100% increase in revenue through the sales tools and skills they give to your team. Their concept is fully thought out and extremely effective.”
“Crown Consultancy ensures that you, as a club, will do what you have to do to really help customers in the best possible way every day. For us, this means a plus every month despite all the headwinds with a lot of (low budget) competition.”
“Crown Consultancy makes a big difference for us. Our approach to potential customers has become significantly more professional and proactive, greatly improving our club’s bottom line and competitiveness.”
We could never have come up with the ideas that Crown Consultancy brings.
We have a new structure and we do things differently than the competition and we just see that it works!
Absolutely recommend to other fitness clubs.
“If you want to improve the results of your fitness club, I can highly recommend Crown Consultancy. They really are the best in this field! Over the past 4 years, our membership has doubled thanks to Crown Consultancy’s client-oriented and goal-oriented approach.”
“Why does the customer choose Sportcentrum Kees? Because they help people there in a very professional way in making the right choice for sports! Crown Consultancy’s Sports Advice program ensures that you can distinguish yourself as a center from the competition and is indispensable in any self-respecting sports center.”
“We see Crown Consultancy as a very good investment in our company. Arthur Hogeveen keeps us on our toes in applying their system correctly and ensures that our attention does not slacken. We have achieved a growth of 60% in the past year despite increased competition.”
“Crown Consultancy has been working for Coronel Sports in Huizen since 2007. They set up the entire sales process within Coronel Sports. There was nothing in this area with us. Crown Consultancy implemented the entire process, from all the necessary paperwork, the subscription offer to the training and supervision of our employees. In a short time we have grown from 200 members to a club of more than 2000 members. The structures and processes offered by Crown Consultancy are clear and well-organised. By following this structure properly, your sales figures will definitely increase!”
As an entrepreneur in Oosterhout in 2007, I suffered a lot from declining membership numbers, even up to 15%. At the time, I chose to hire Crown Consultancy, who made our entire team aware of the possibilities of purposefully acquiring new customers and keeping existing customers happy. The motto was “strange eyes force”. It wasn’t always easy and the employees had to get used to the new approach. Moreover, there were considerable costs involved. But I had to do something to stop the downward trend. In the end, I am back to my “old level” and we are now even shooting in the plus.
“In December 2008, I was working at a health club that was on the verge of defunct. Fortunately, the club was taken over by Fitline Healthclubs and we were introduced to Crown Consultancy. Until that moment, we as a club were passive in our sales, that is: we sat behind the counter neatly waiting for a potential new member to walk in. Who often walked out with a price list. Thanks to Crown Consultancy’s customer-oriented approach, we have been able to triple our membership in 1.5 years. By coaching your team well and offering them the right tools, you give them the skills to optimally help and bind your customers to you.”
“Maarten de Croon of Crown Consultancy is a 14 carat fitness and sales professional. With his business background and years of experience in the fitness industry in the field of sales and retention, he always knows how to hold up a mirror to you, which unfortunately is usually not pleasant. However, listening to his advice always makes money. For example, our retention has increased by 10% within three years and we are among the top in the Netherlands in terms of retention. A dream investment…”
“For Living Well in Gouda, it was bend or crack in 2008, but through the collaboration with Crown Consultancy we have made a growth that has now made us so big.”
“Despite strong competition in the area (including Basic Fit), the Milon Circle in combination with the effective sales process of Crown Consultancy has significantly improved our competitiveness and club result!”
“Crown Consultancy puts the right person in the right place, provides stimulating, result-oriented training and ensures that you are 100% motivated to get the maximum result out of yourself and your team every month!”
“The sales process that Crown Consultancy has set up at IZI Fitness in Huizen has significantly improved our sales results. Meanwhile, about 40% of our new customers come in through active (referral) sales and about 25% of our new customers opt for a more expensive, including guidance, subscription. Crown Consultancy’s critical eye on your sales process and results keeps you and your team on your toes and helps you to apply new techniques and tools to help even more customers better.”
“Crown Consultancy delivers what it promises. We now have a simple and tight schedule to help customers to the best of our ability every day. Doing implementation and more importantly the follow-up. Keeps you focused and doesn’t fall asleep. Absolutely recommended for any fitness club!”
“Crown Consultancy gives a boost to both passive and active sales. Results are guaranteed if you do what you have to do: take good care of the sales process every day, and the result will take care of itself! Crown Consultancy’s concept and services are an absolute asset to any fitness club!”
“I am very pleased that we have decided to enter into a partnership with Crown Consultancy. The professionalism, expertise and motivation of our consultant Arthur Hogeveen has made us – in the field of customer approach and sales – make a switch from a passive organization to an active one! It is clear to our entire team what is expected of everyone and how each customer should be helped optimally. As a result of all this, we have much more control over our inflow and turnover.”
“Crown Consultancy ensures that the front door of your fitness club is wide open! This is achieved through a total eye-opener for both management and employees in how essential professional and customer-oriented communication is – both passive and (pro)active – for the result and survival of your club. This approach to (potential) customers is an absolute must for any self-respecting gym in this day and age and Crown Consultancy is the external coach who helps you to do this not just 1 day but now every day.”
“We also found ourselves in a bit of trouble due to increasing competition, but thanks to the collaboration with Crown Consultancy, our results and competitive position have now improved considerably. Crown Consultancy helps you to set up an effective subscription structure and sales process based on a clear vision to help (potential) customers as optimally as possible every day. With only 1 goal: to ensure that they become customers and remain customers. Working with an external party (forcing outside eyes) keeps you much sharper as an entrepreneur and as a team. Absolutely recommended for any gym!”
“The story and concept of Crown Consultancy is absolutely right! Absolutely recommended for any fitness club”
“Your sales process is the artery of your business. Crown Consultancy helps you to bring an extremely effective structure and discipline to this and also ensures that every employee is continuously trained and refreshed to help every customer, every day. This is something you never really get around to as an owner. And with this, this external party – with their in-depth knowledge of all aspects of a fitness club – makes the big difference for me! Absolutely recommended for any fitness club!”
“The collaboration with Crown Consultancy has completely changed our way of working. We now know much better how to deal with potential customers in order to register them ‘easily’. This has given us – in addition to more results and competitiveness – more courage and courage to get much more out of the market. The continuous support that Crown Consultancy offers you is sometimes confrontational, but it is a driving force and motivator for both the entrepreneur and the team. Definitely recommended for any fitness club that wants to get more out of the market and out of itself!”
“In 2010 (+/- 800 members) we changed course at Fitality Deurne by placing the Milon Circle, introducing a long-term subscription structure and training our staff in sales. After 1.5 years, the figures stagnated (+/- 1000 members) because there was too little follow-up and structure. At the beginning of 2012 we started working with Crown Consultancy to get even more structure, external long-term coaching for our sales team and to keep focus for the management. Now, 21 months (+/- 1200 members) later, we have extended our partnership after the first year. We have also set up an internal call center for contacting former members, prospects and with the intention of expanding this with retention calls. With a certain vision, structure and USPs, you can make a difference compared to the competition. With a structured sales process, you can make this vision pay off. If you want to improve/optimize your sales process, I can recommend Crown Consultancy.”
“Arthur Hogeveen of Crown Consultancy is strong in conveying the process: this is how we are successful and achieve results. The role-playing games are very good, although we are not yet as good as Arthur himself (he can even sell a box of rotten eggs). I’m very happy with their input.”
“In 2008 we started working with Crown Consultancy; at our first fitness club in Gouda on the Industriestraat. The vision and processes that Crown Consultancy has developed to ensure that employees help customers in the best possible way every day have laid the foundation for us to grow to 7 fitness clubs in 2014. We can wholeheartedly recommend Crown Consultancy to any entrepreneur who wants to turn their fitness club into a professional and customer-driven business.”
“I participated in the “Crown Consultancy” program of Maarten de Croon. At the time I was still employed by a large fitness club in the Utrecht area and since 2013 I started my own Crossfit Gym (Crossfit Seyst – Small Group and Personal Training). Here I apply the same principles when it comes to member retention!”
“Maarten de Croon of Crown Consultancy has a clear vision regarding the sales and member retention processes that are necessary to make a company successful. He knows how to clearly set out the processes and keep his finger on the pulse. Maarten has a good view of people and knows better than anyone whether someone in the company is a good fit for setting out his sales and member retention processes.”
“Thanks to Crown Consultancy, our staff is much more motivated and our turnover is clearly upward. The subscription structure has also been significantly improved; We only sell 12 or 18 months. We are very satisfied with the service!”
“Crown Consultancy provides more structure in your company and makes you stronger as a club. As a result, you will increase both your membership and your turnover. Definitely recommended for other fitness clubs.”
“Maarten de Croon of Crown Consultancy is a passionate perfectionist and works out his processes down to the smallest detail. The result: growth and satisfied customers! We started working together in 2006 and have since grown from 1 fitness club to a chain of 5 clubs.
“Maarten de Croon of Crown Consultancy knows better than anyone how to set up and manage a profitable sales structure in fitness centers!”
“Since our collaboration, there has been a faster growth in membership and turnover. I am very enthusiastic about the tailor-made approach and guidance. Now I especially regret that we didn’t start Crown Consultancy earlier!”
“An asset to our company! “
“Turnover increased thanks to guidance! “
“Faster growth in membership and turnover! “
“The foundation every club needs! “
“The number of members has increased considerably“
“We only sell 12 or 18 month programs.”
“We’re shooting in the plus again“
“We know how to enthuse and train our team“
“Crown Consultancy is building a profitable sales structure! “
“An asset to our company! “
“Our registrations and turnover have increased significantly“
“Crown is the compass for our clubs with the course of earning! “
“The external factor!”
“Specialized to get real service into the DNA of the employees.
“Crown gives structure to my club!”
